tiptrot.com April 23, 2018

Instagram's Feed Now Offers "Recommended" Posts

01 January 2018, 12:20 | Bernice Figueroa

Instagram becomes an interest network with hashtag following

New Instagram test adds posts your friends like into your feed

The feature can't be disabled, but it is possible to hide these recommendations temporarily, according to Instagram's Help documentation.

Get ready, because Instagram is changing again. Previously, users will have to go to the explore tab to see recommended posts, but the update has transferred these posts to the actual feed of the users. With the new "Recommended for You" feature, these posts will appear directly in the normal feed.

The change is already causing controversy, with some Instagram users taking to Twitter to vent their anger. The social media app will now be showing users recommended posts in their feed - a feature that will suggest posts based on those that have been liked by other accounts you follow. The new feature has gone live quietly but it's not really the first time that Instagram is toying with the idea. The posts are clearly labelled and the app will introduce three to five suggested posts. However, the addition of recommended content on the home feed is perhaps one of the biggest changes since the platform made a decision to switch its feed from chronological to algorithmic. Rather, the section will appear after you've viewed all the posts in your feed, an Instagram spokesperson explains, while confirming the feature's public launch to TechCrunch.

However, there is one fundamental difference between the hashtag feature and the new "recommended posts" feature. Unfortunately, this would need to be done for each individual "Recommended for You" post that appears in your feed.

This new section, entitled "Recommend for You", was spotted while in testing earlier this month, according to Tech Crunch.

IG hasn't yet confirmed a date that the "Recommended for You" transformation will be complete on both iOS and Android.

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